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Maracame tequila is an exquisite 100% pure blue agave tequila created in the highlands of Jalisco, regarded as the ultimate tequila producing environment by virtue of its red soil, altitude and climate. Grand Master tequila producers carry out and oversee the delicate harvesting, milling, cooking and processing of Maracame tequila, following the ancient recipe and traditions that go back to Hispanic Colonial times. The agave itself is even cooked and cooled in traditional brick ovens. The result: a tequila of unparalleled richness in aroma, body and flavor.
The Maracame, the name by which the Huichol ancient wizard is known, is not a mere medicine man; he also has other responsibilities. In some cases he serves as spiritual guide of the group… Sometimes he is the depository of the historic and mythic memory of his community… Priest and religious figure… He even undertakes civil positions and acts as representative authority within the complex hierarchy that rules the social and cultural life of the Huichol communities. As an acknowledgement of the dedication and the cultural importance of this character, Tequila Supremo has named their ultra premium tequila after him.
The Huichol are indigenous people of Mexico whose roots date back some 15,000 years. They live today primarily in the western states of Jalisco, Nayarit, Zacatecas and Durango. They are a deeply spiritual community that have gained a level of notoriety throughout Mexico via their very unique art and craftsmanship. Each bottle of Maracame tequila proudly bears an original, handmade emblem, produced by the Huichol.
It is the determined mission of the Camarena family to give back to the Huichol in meaningful and productive ways. All funds derived from the production of Huichol art and craftwork, used to market and sell Maracame Tequila, go directly to the Huichol community.