About

Aaron Horton

Aaron Horton

Managing Partner
bayard crawley

Bayard Crawley

Managing Partner
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Crafted Brands™ is a wine and spirits sales and consulting company with 25+yrs combined experience in sales & distributor management for boutique wines and small batch spirits. We launch brands into markets – big and small – and help them organically grow through our existing relationships and proven industry knowledge. We do not manage from a desk but rather work our footprint to achieve sustainable growth.

We strive for a portfolio free of redundancy, ensuring focus, attention and a streamlined approach to presenting the quality of your craft. Our focus is exclusively on small-production brands that deliver: High Quality + Great Story + Great Price.

Crafted Brands offers expertise built on:

  • Passion for and proficiency in the beverage industry
  • An understanding of market and distributor dynamics
  • Cross-industry relationships
  • Listening, not dictating
  • Grassroots brand building

 

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